New Look!
To all you food product package designers out there… Did it ever occur to you that I never thought that the taste changed just because the box did?
Ooh look, a new box, now it must taste like junk!
Why even tell me that it’s a new look? If I eat the product enough I’ll know! If I’ve never eaten your product, well then, I couldn’t care less that it has a new box color and a fancy three-tone gradient instead of a two-tone. Borderline insulting my intelligence there!
